Whitepaper
The long-form document system — a gradient cover with the gate motif, then quiet, editorial A4 pages built for reading: numbered sections, stat trios, tables, and one magenta CTA.
Anatomy
A whitepaper has two faces. The cover carries the brand: the maroon-to-magenta radial wash, the faint grid texture, hairline rules framing the title, an italic standfirst, and the converging-gate motif with its four-point spark. Interior pages carry the argument: a running header (document title left, wordmark right, hairline below), a simple “Page N” footer, and body content set small and calm.
The interior kit is deliberately plain: numbered section headings, paragraphs, CAPS-label callouts, ruled tables (two or three columns), a red/green ✗ / ✓ comparison, magenta stat numerals, big-numeral roadmap steps, and a single Book-a-demo button at the close. Colour appears only where it earns attention.
Rules
- A4 portrait only. One column. Generous margins; body around 10–12px equivalent, never justified.
- The cover is the only gradient in the document. Interior pages are white with hairlines.
- Magenta is reserved for stat numerals, roadmap numbers, and the closing CTA — not headings or body.
- Every page after the cover carries the running header and page number.
- Keep citations inline and name the sources — a whitepaper trades on evidence.
Whitepaper builder
Assemble a full document without touching layout tools: drag sections (cover, headings, paragraphs, stats, callouts, tables, ✗/✓ comparison, roadmap, CTA), edit everything inline, add or remove rows and steps freely, then export a print-ready PDF, per-page PNGs, or HTML. The full “Hidden Gap in ERP Financial Controls” paper ships as the starter template.