Foundations · 17

Brand assets

Every logo and mark, ready to download in both formats. Use the lockup that matches your surface — full-colour black on light, white or white-gradient on dark and maroon. SVG stays crisp at any size; PNG is 4× with transparency.

7 lockupsSVG · PNGdownloadable

What’s inside

01Logos & marks02Before you export

SVG · PNG

StableOwner · Brand teamUpdated · Jul 2026v1.0

Logos & marks

Full colour · black

Primary — light surfaces

SVG PNG

Full colour · white

Dark & maroon surfaces

SVG PNG

White

Solid white — photography

SVG PNG

White gradient

White mark, gradient flo

SVG PNG

Flo icon · colour

App icon / avatar

SVG PNG

Flo icon · white

On dark surfaces

SVG PNG

Flo icon · white gradient

On maroon signature

SVG PNG

Before you export

Prefer SVG everywhere it’s supported — decks, web, print. Reach for PNG (4×, transparent) in tools that can’t place vectors.
Match the lockup to the surface: full-colour black on light, white or white-gradient on dark and maroon.
Never recolour, stretch, outline, or shadow a lockup — export it as shipped.

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